Press Kit


SPR skulls represent strength, empowerment and positive energy. Some people who have gone thru traumatic events or illnesses in their life believe the skull is a sign of rebirth, a second chance at life. So wear your SPR gear proudly and celebrate life!

Allen Roush, CEO and Owner of Skull Performance Racing is a long time automotive & motorcycle drag racer, race engine builder and a retired (40 years) Air Force/Air National Guard Fire Chief supporting The Department of Defense Fire & Emergency Services and Disabled Veteran.

Eve Roush is also an Owner of Skull Performance Racing and has 20+ years experience in racing management.

Skull Performance Racing was started in July 2013 because of our passion for racing, every day performance and the need to offer top of the line merchandise.
The company is based out of Georgia and along with the online store, we travel around the United States as a mobile retailer attending various Custom Hot Rod shows, Car and Bike Shows, Truck and Tractor Pulls, Drag Boat events and Local and Major Racing events.

We enjoy traveling and meeting new people and sharing our great products with everyone. We are consumers of all the products we sell, and we believe in their quality.

The FROGG TOGG is a unique Hyper-Evaporative material that retains water yet remains dry to the touch and offers superior SPF 50 Sun and UV Protection. (This is not the snap towel or refrigerated towel. This is THE ORIGINAL Frogg Togg cooling towel.) It works better than all of its competitors. We also have cooling towels for pets.

SPR has a collection of Expression Hoodies. These hoodies are full front zip up, made of 65% Polyester 35% Cotton, and they are machine washable. There are 11 styles available in sizes from Small to XXLarge. Each hoodie tells a story. We hope you enjoy reading the stories and choosing one of your own. They also make great gifts.

Another product featured by SPR is our custom, patented Stainless Steel Bracelets for men and women. All of our stainless steel bracelets . . .
Are made from 316L which is one of the highest grades of stainless steel
Are made from the most hypoallergenic element known to man
Will not irritate even the most sensitive skin
Are the same stainless steel used in surgical equipment
Are covered by a one year warranty, guaranteed not to rust, change color, tarnish
Available in many styles and colors
To see all of our products go to Skull Performance Racing prides themselves on excellent customer service and no hassle returns or exchanges.

Allen, Owner of SPR, is a 2-time Cancer Survivor, and Eve lost her father to cancer.

Both are active in the "PINK" Tribute Program every October Honoring and Remembering Families and Friends in their battle with Cancer.

SPR has also teamed-up with the "SHE 4 LIFE" Cancer Foundation to assist those in need while fighting Cancer.

A leading product offered by our company is Amalie oils (Conventional, Synthetic Blend and Full Synthetic), heavy duty oils, transmission fluids, gear oils, hydraulic fluids, specialty lubricants and other products, such as power steering fluids, brake fluids as well as special and general industrial products. Amalie Motor Oil tested and proven in extreme performance competition engines and race cars is a 21st Century Automotive, Fleet, Industrial and Specialty Lubricants meeting only the select highest quality standards in the industry and is utilized in the every day driver, farm equipment, construction equipment, the weekend warrior, professional racers, boats, motorcycles... The list goes on. Anybody can use Amalie Oil Products.

Coming soon: SPR will offer their own custom hats, gear bags and shirts. SPR is also in the process of developing several lines of custom items dedicated to highlight cancer awareness & support, honoring & supporting our military and supporting your local firefighters (just to name a few).

Join us today and Celebrate Life!